About Lola.com Ads

Effective Date: December 21, 2016

Last Updated: November 13, 2018

Providing you with the best travel care requires that we get to know you, which means we collect information about you. About Ads describes how we use certain tracking tools on our platforms, including www.lola.com and the Lola.com app. We care about your privacy rights and take our responsibilities regarding your information seriously.

We use common tracking technologies.

We collect personal information about users over time and across different websites when you use our platforms. We also have third parties that collect personal information this way. To do this, we use several common tracking tools. Our vendors may also use these tools. These may include browser cookies. We may also use web beacons, tracking pixels, flash cookies and similar technologies.

We use tracking technologies for a variety of reasons.

We use tracking tools on our platforms. We may use tracking tools to:

  • Recognize new or past users.
  • Store your access credentials if you are registered on our platforms.
  • Improve our platforms.
  • Serve you with interest-based or targeted advertising (see below for more on interest-based advertising).
  • Observe your behaviors and browsing activities over time across multiple websites or other platforms.
  • Better understand the interests of our customers and our website visitors.

We engage in interest-based advertising.

We and our partners display interest-based advertising using information gathered about you over time across multiple websites or other platforms. This might include apps.

Interest-based advertising or “online behavioral advertising” includes ads served to you after you leave our website, encouraging you to return. They also include ads we think are relevant based on your shopping habits or online activities. These ads might be served on websites or on apps. They might also be served in emails. We might serve these ads, or third parties may serve ads. They might be about our products or other companies’ products. Where legally required we get consent to engage in interest-based advertising.

How do we gather relevant information about you for your interest-based advertising?

To decide what is relevant to you, we use information you make available to us when you interact with us, our affiliates and other third parties. We gather this information using the tracking tools described in this policy. For example, we or our partners might look at your purchases or browsing behaviors. We might look at these activities on our platforms or the platforms of others.

We work with third parties who help gather this information. These third parties might link your name or email address to other information they collect. That might include past purchases made offline or online. Or, it might include online usage information.

You can control tracking tools.

Cookies are small files that download when you access certain websites. Your browser may give you the ability to control cookies. How you do so depends on the type of cookie. Certain browsers can be set to reject browser cookies. To find out more about how to enable, disable or delete cookies from your web browser, please visit here. To control flash cookies, which we may use on certain websites from time to time, you can go here. Why? Because flash cookies cannot be controlled through your browser settings.

You can reset your Apple’s IDFA at any time by following the directions here and Google’s Advertising ID by following the directions here.

Our Do Not Track Policy: Some websites have “do not track” features that allow you to tell a website not to track you. These features are not all uniform. We do not currently respond to those signals. If you block cookies, certain features on our sites may not work. If you block or reject cookies, not all of the tracking described here will stop.

Options you select are browser and device specific.

You can opt-out of online behavioral advertising.

The Self-Regulatory Program for Online Behavioral Advertising provides consumers with the ability to opt-out of having their online behavior recorded and used for advertising purposes. To opt-out of having your online behavior collected for advertising purposes, click here.

Choices you make are both browser and device-specific.

© 2020 Lola.com